Pick.fm is an application that allows its users place bets on the latest trends or occurrences in the lives of celebrities or on pop culture topics. It is partly a game site that provide play or fake money such as $25,000 which people can use to place bets on what they think the latest trends, events or outcomes will be. It can be a fun and informative way to stay abreast with what is happening in pop culture. As people place bets, it is also easy to reveal what a majority of the people believe or think should happen regarding a particular situation in pop culture. Hence, Pick.fm also doubles as a gauge for understanding consumer predictions about events that are currently trending. The use of predictions reveal what users think and also, the amount of money that a user will bet for a particular belief shows how much a belief is worth.
Pick.fm is part of Media Predict which is a market research organization based in Los Angeles and New York. Media Predict leadership and representatives such as CEO Brent Stinski have acknowledged Pick.fm as a website that is fun and entertaining but also believe that future roles for Pick.fm will involve gaining good insight that can affect how products are made. Ann Brady, co-founder and Chief Editor of Pick.fm describes the inspiration behind Pick.fm as being the need to allow people express the desires that they already have about pop culture topics. Pick.fm is just a platform for expressing such desires and preferences.
Using predictions to determine trends does seem like a novel idea. However, there are other applications such as Hollywood Stock Exchange that have the same premise, although in a different approach and focus on one or fewer areas for prediction. For Pick.fm, users can also provide the ideas or topics for betting and there is less restriction regarding what the predictions or bets should be about. However, in any capacity, prediction-based applications that involve social connectivitiy and user pulses can be very appealing.
It provides a fun and interesting approach to current affairs in pop culture. The website is easy to use and navigate. Menus are also located appropriately and users can obtain the information they need in a straightforward manner. Users are invited to pick the trends and begin using the application after signing up. It has nice colors and is laid out in an appealing way.
Users do not need to play any fees to use Pick.fm. There are no payment plans or subscription levels that need to be select before an account can be created on the application.
Pick.fm is an appealing application to those who love pop culture and cannot wait to participate in things related to pop culture. It gives its users the opportunity to provide some input regarding various occurrences in the world of celebrities, fashion, reality shows and many more areas that may be trending in the pop culture world. Hence, for those who want to stay involved and those who want to have a say in what may or may not happen in pop culture or in the lives of celebrities, Pick.fm will be a fun, exciting and immensely appealing application.